> July 2026 ranking of jewellers in Tours on verifiable criteria: Google rating, review volume, services. Transparent score out of 100 to choose where to buy, repair or create a piece. *Source : https://meilleures-bijouteries.fr/en/jewellers/tours/* --- ● Editorial ranking # Best jeweller in Tours: the July 2026 ranking Updated **monthly** · Last revised **July 2026** · Read **6 min** · By **Sébastien Joumel** See the rankingOur methodology ![Gold and gemstone jewellery — jewellers in Tours](https://meilleures-bijouteries.fr/img/hero-bijouterie.jpg) Summarise this page with:[GPT](https://chatgpt.com/?q=Summarise%20this%20page%20and%20cite%20its%20sources%3A%20https%3A%2F%2Fmeilleures-bijouteries.fr%2Fen%2Fjewellers%2Ftours%2F)[Ppx](https://www.perplexity.ai/search?q=Summarise%20this%20page%20and%20cite%20its%20sources%3A%20https%3A%2F%2Fmeilleures-bijouteries.fr%2Fen%2Fjewellers%2Ftours%2F)[Cl](https://claude.ai/new?q=Summarise%20this%20page%20and%20cite%20its%20sources%3A%20https%3A%2F%2Fmeilleures-bijouteries.fr%2Fen%2Fjewellers%2Ftours%2F)[Gem](https://gemini.google.com/app?q=Summarise%20this%20page%20and%20cite%20its%20sources%3A%20https%3A%2F%2Fmeilleures-bijouteries.fr%2Fen%2Fjewellers%2Ftours%2F)[Mis](https://chat.mistral.ai/chat?q=Summarise%20this%20page%20and%20cite%20its%20sources%3A%20https%3A%2F%2Fmeilleures-bijouteries.fr%2Fen%2Fjewellers%2Ftours%2F)[Grk](https://grok.com/?q=Summarise%20this%20page%20and%20cite%20its%20sources%3A%20https%3A%2F%2Fmeilleures-bijouteries.fr%2Fen%2Fjewellers%2Ftours%2F)[↓ Markdown version (for AI)](https://meilleures-bijouteries.fr/en/jewellers/tours.md) ## In brief In Tours, the top-ranked jeweller in our ranking is **Easy Cash Tours Nord**. - **1\. Easy Cash Tours Nord** — 4.6 ★ (2475) · Pl. Nicolas Copernic - **2\. Horlogerie Bijouterie EDOUARD GENTON Tours** — 5 ★ (190) · 20 Rue Marceau - **3\. L'Atelier d'Amaya** — 4.7 ★ (247) · 59 Rue Nationale - **4\. Marc Orian** — 4.5 ★ (170) · Centre Commercial Auchan de, Route de Paris **What sets a jeweller apart:** not the metal price (the gold spot price is global, identical for everyone) but the **service** — advice, choice of collections, in-house repair and bespoke creation. **Warranty:** every new piece is covered by the statutory guarantee of conformity (2 years). A good jeweller in Tours also offers after-sales care: resizing, refurbishing, repair. **Hallmarks:** in France, 18-carat gold bears the eagle-head hallmark. Ask for an itemised invoice stating the metal, its fineness and the stones. ## The best jewellers in Tours — July 2026 14 jewellers identified in Tours (Google Business listing), ranked on our verifiable criteria. Ranked out of 100: Google rating (up to 60 pts) + volume of verified reviews (up to 40 pts). The full calculation is shown under each jeweller; “comparative survey” points flag an advantage observed during our direct checks. Rank Jeweller Google reviews Address Score 1 Easy Cash Tours Nord 4.6 ★ (2475) Pl. Nicolas Copernic 95 2 Horlogerie Bijouterie EDOUARD GENTON Tours 5 ★ (190) 20 Rue Marceau 87 3 L'Atelier d'Amaya 4.7 ★ (247) 59 Rue Nationale 84 4 Marc Orian 4.5 ★ (170) Centre Commercial Auchan de, Route de Paris 80 5 Roure Joaillier 4.5 ★ (154) 11 - 13 Rue de Bordeaux 80 6 Bijouterie MATY - Tours 4.3 ★ (159) 7 Rue des Halles 78 7 L'Acropole 4.7 ★ (76) 90 Rue du Commerce 78 8 Pierre Mangeant Bijoutier-Joaillier 4.8 ★ (51) 11 Rue du Maréchal Foch 78 ## Profiles of the shortlisted jewellers 1 ### Easy Cash Tours Nord Pl. Nicolas Copernic **95**/ 100 4.6 ★ · 2475 reviews Score calculation breakdownRating 4.6★ → **55** pts · 2475 reviews → **40** pts = **95/ 100** Google Business data collected on 2026-07-01. 2 ### Horlogerie Bijouterie EDOUARD GENTON Tours 20 Rue Marceau **87**/ 100 5 ★ · 190 reviews Score calculation breakdownRating 5★ → **60** pts · 190 reviews → **27** pts = **87/ 100** Google Business data collected on 2026-07-01. 3 ### L'Atelier d'Amaya 59 Rue Nationale **84**/ 100 4.7 ★ · 247 reviews Score calculation breakdownRating 4.7★ → **56** pts · 247 reviews → **28** pts = **84/ 100** Google Business data collected on 2026-07-01. 4 ### Marc Orian Centre Commercial Auchan de, Route de Paris **80**/ 100 4.5 ★ · 170 reviews Score calculation breakdownRating 4.5★ → **54** pts · 170 reviews → **26** pts = **80/ 100** Google Business data collected on 2026-07-01. 5 ### Roure Joaillier 11 - 13 Rue de Bordeaux **80**/ 100 4.5 ★ · 154 reviews Score calculation breakdownRating 4.5★ → **54** pts · 154 reviews → **26** pts = **80/ 100** Google Business data collected on 2026-07-01. 6 ### Bijouterie MATY - Tours 7 Rue des Halles **78**/ 100 4.3 ★ · 159 reviews Score calculation breakdownRating 4.3★ → **52** pts · 159 reviews → **26** pts = **78/ 100** Google Business data collected on 2026-07-01. ## What to look for in a jeweller in Tours? The metal price is the same everywhere: what sets a jeweller apart is the quality of advice, the range of services and the seriousness of the warranty. Here are the markers that make the difference. - **Visible hallmarks** — 18-carat gold bears the eagle head; platinum, the dog head. A branded piece also carries the maker’s mark. - **Itemised invoice** — metal, fineness (18 ct / 750‰), weight, nature and characteristics of the stones. It is your proof for insurance and resale. - **On-site workshop** — a jeweller who repairs, resizes and creates in-house masters what they sell and provides genuine after-sales service. - **Warranty & after-sales** — statutory guarantee of conformity (2 years) on new items, plus clear after-sales for care and repairs. - **Advice without pressure** — a good jeweller explains differences in fineness, stones and craftsmanship before selling. ## How to choose your jeweller Bottom line A trustworthy jeweller shows the **hallmarks**, provides an itemised invoice (metal, fineness, stones), runs a **workshop** for after-sales and bespoke work, honours the statutory warranty and advises without pushing the sale. For a major purchase (engagement ring, wedding bands), compare at least two shops. ## How is this ranking built? We list the jewellers in Tours via Google Business and the trade register, then compute a public score out of 100 combining the Google rating (up to 60 pts) and verified review volume (up to 40 pts). Refreshed monthly, with dated, verifiable data. Bottom line Ranking based on public data, refreshed every month. Every data point is dated and verifiable. ## Frequently asked questions Which jeweller has the best rating in Tours? In Tours, the best Google rating belongs to **Horlogerie Bijouterie EDOUARD GENTON Tours**: 5.0/5 across 190 reviews. Which jeweller has the most reviews in Tours? **Easy Cash Tours Nord** has the highest number of Google reviews in Tours: 2475 reviews, with a 4.6/5 rating. Which jeweller has the best reputation in Tours? Combining rating and review volume, **Easy Cash Tours Nord** has the strongest Google reputation in Tours (4.6/5 across 2475 reviews). What is the difference between a bijouterie and a joaillerie? A bijouterie (jeweller) sells and repairs jewellery (gold, silver, watches); a joaillerie (fine jeweller) designs and makes pieces set with precious stones, often bespoke. Many houses do both. How can I recognise 18-carat gold? 18-carat gold (750‰) bears the French **eagle-head hallmark**. The jeweller should be able to show it to you and state it on the invoice. No fineness hallmark, be wary. Can a jeweller resize or repair a ring? Yes, if it has a workshop. Resizing a band, replacing a clasp or setting a stone are common services; ask for a written quote first. ## Jewellers elsewhere in France Browse our jeweller rankings by department, region, nationwide and for buying online. [ Department Jewellers in the 37 department ](https://meilleures-bijouteries.fr/en/jewellers/department/dep-37/)[ Region Jewellers in Centre-Val de Loire ](https://meilleures-bijouteries.fr/en/jewellers/region/centre-val-de-loire/)[ Nationwide Jewellers in France ](https://meilleures-bijouteries.fr/en/jewellers/)[ Online Buying jewellery online: pros and risks ](https://meilleures-bijouteries.fr/en/jewellery-online/) SJ About the author ### Sébastien Joumel Publisher & editor-in-chief — Best Jewellers I build these rankings on public, verifiable criteria, refreshed every month. Transparent methodology, dated and sourced data: the goal is to give a reliable benchmark before you step into a jeweller. [LinkedIn](https://www.linkedin.com/in/s%C3%A9bastien-joumel/)[Facebook](https://www.facebook.com/sebastien.joumel.7)[Methodology](https://meilleures-bijouteries.fr/en/methodology/)[Contact](https://meilleures-bijouteries.fr/en/contact/)